Toyota C-HR

During December, four simulators were set up inside the Una Hotel Expo Fiera in Milan for the launch of the new Toyota C-HR.
During two weeks of activations, tournaments were held on the videogame Assetto Corsa for a total of 128 participants, joined by Matteo Bobbi as Coach.

Sim Pro Series

Big news in 2023 was the introduction of the SRO Esports Sim Pro Series, a new on site invitation-only series for top Sim driving teams that followed the GTWC EU Endurance Cup rounds.

The first season featured official esport teams such as: Scuderia Ferrari Esport team, BMW M Team BS+COMPETITION, Automobili Lamborghini Esport Team, Mercedes-AMG E-Sports Team MSI, Mercedes-AMG Esports Team Unicorns of Love, Williams Esports & Flash Axle Sports

Lucca Comics 2019

AK created and managed the Twitch Studios at Lucca Comics with more than five simultaneous broadcasts of events taking place throughout the city. Production, direction, schedule and full technical supply and support.